Did you know there are over 2 billion Smart phone users in the World. Mobile is a big resource for users while purchasing products over the internet. Most executives and higher ups lack experience and knowledge in Mobile advertising. Here are 4 advantages of mobile advertising that will help improve your business.
Mobile Ads Are More Accepted By Users
There has been an anti desktop ad launch by various software companies. Ad blocker software is on the horizon. Users seem to be more annoyed than ever with desktop ads everywhere on nearly every website. Meanwhile users are willing to stomach mobile ads especially if that trade off consist of downloading a specific app for free.
Contextual Mobile Advertising
Let’s just say for example. If your ad does very well within a certain app, you can deversify your ad campaign within other apps that appeal to the same type of customers.
Mobile Friendly Purchasing.
Did you know it can take a couple of clicks to purchase items on your smartphone? Signing up for promotions, contest, bank accounts etc. Mobile optimization is set up on most websites for a better user experienceon your smartphone or tablet.
Mobile Is Just The Way Of Life
Today mobile is everywhere. It can not be avoided, no matter where you are. 81% of customers research purchases on mobile devices. Users also read books, search for valuable resources, jobs etc. Mobile is a very big part of our daily lives and will be for years to come.